Cookie Policy

1. What are cookies?

Cookies are small text files stored on your device when you visit a site. They help the site work (for example keeping your cart), remember preferences, or measure traffic. “Similar technologies” include local storage, pixels, and SDKs with comparable purposes.

2. Categories we use

• Strictly necessary: Required for core functions such as security, load balancing, cart/session continuity, and cookie consent storage. These do not require consent in many jurisdictions because the site cannot operate without them.
• Functional: Remember choices like accessibility settings, region, or language where we offer them.
• Analytics: Help us understand aggregate usage (pages viewed, referrer) to improve performance and merchandising.
• Marketing: Used to measure ad campaigns or personalize promotional content when we enable those integrations.

3. Third parties

When you reach checkout, Shopify and payment providers set cookies or use storage needed for fraud prevention, payments, and compliance. Their practices are described in their own policies. We may also use analytics or marketing partners—list specific vendors and links here as you turn them on in production.

4. Your choices

• Use the cookie banner on first visit (Accept all / Essential only) to record a preference in your browser.
• Change browser settings to block or delete cookies; blocking strictly necessary cookies may break cart and checkout.
• Use industry opt-out tools where available (for example advertising alliance pages in your region).
• California and other U.S. residents may have rights regarding “selling” or “sharing” for ads—see Your privacy choices.

5. How long they last

Session cookies expire when you close the browser. Persistent cookies may last from a few days to two years depending on purpose (consent records, analytics IDs, etc.). We periodically review retention.

6. Contact

privacy@plutobrand.com